In Portugal it is estimated, according to (which rates on-line dating sites), that there are some 750 matrimonial and dating websites with memberships up to 400,000 people, with the organization estimating roughly between 10-20% of the adverts are fake. Basically on line dating falls into the various groups: “Social Dating” - predominately “flirt” services for mobile devices targeting the younger; demographic, lower price segment; “Online Personals” – mainstream services for searching through personals by oneself, most often includes a chat feature, middle price segment; “Matchmaking” - Matching of couples based on a psychological matching process, higher price segment ; “Adult-Dating” for erotic contact and Niche dating specializing for like seniors, single parents, plus-sized, alternative lifestyles.
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Online dating has exploded in popularity over the past 10 years.
Once seen as a rather desperate way to meet a potential partner the industry has now become a much more acceptable way of finding romance.
Currently, there are around 7.1 million singles online every month looking for a partner.
In addition, there are a further 2.9 million monthly users in the “Adult Dating” category as well as about 400,000 users of same-sex dating services.
In the USA today 33% of couples have met online and by 2040 this number is predicted to rise to 70%.The China dating application Momo, launched in 2011, has 100 million registered accounts and 40 million monthly active users.Globally, one in five relationships now starts online and the media is full of stories describing happy marriages which started with the click of a mouse.From a financial perspective, it is estimated that globally the industry is worth more than £3bn.The Internet dating boom in the UK started in the year 2000.At that time, there were around 100,000 profiles of singles on the net.