"Through the Play Station partnership, the Bruce Willis Foundation will be able to reach even further into the community and educate young people on how they too can make a difference." Play Station BANDtogether features and events include : — Competition to Benefit Hollywood for Habitat for Humanity and Save the Children Tony Hawk, Bam Margera, Bruce, Rumer, Scout and Tallulah Willis, and a team of celebrities will compete through four challenges that will test their gaming, athletic and artistic abilities.Dave Navarro and Sal Masekela will emcee as competitors race, duck, slap and sing their way to win the first place charitable contribution to benefit Hollywood for Habitat for Humanity and Save the Children.
announced today it is joining forces with the Bruce Willis Foundation, a charitable organization aimed at improving the lives of young people, to produce Play Station(R) BANDtogether.
Taking place December 10, Play Station BANDtogether music and gaming festival will bring celebrities and teens together to compete for a cause and raise money and awareness for Hollywood for Habitat for Humanity and Save the Children, and to support ONE : The Campaign to Make Poverty History.
Rumer, Scout and Tallulah Willis will host the event and hope to empower today’s youth to give back to their communities. P (The Gamer Advisory Panel) survey conducted by the Play Station Loyalty Group, 73 percent of the Play Station community recently donated time or money to a charitable cause.
With more than 30 percent of gamers under the age of 18, this holiday the Play Station generation is not only enjoying themselves with the advent of new technologies such as Play Station(R)2 and PSP(TM) (Play Station(R)Portable), they are reacting to the needs of their country and making a difference through donation. Additionally, 80 percent of the Play Station community plans to donate time or money to a charitable cause this holiday season.
Sony Computer Entertainment America and the Bruce Willis Foundation hope to use Play Station BANDtogether as an additional opportunity for teens and young adults to support and educate themselves on organizations that are dedicated to bettering the lives of young people in need.
"Even as we enter our busiest selling season of the year, as an organization we must learn about the issues that impact our demographic, and the communities in which they live," said Jack Tretton, executive vice president, Sony Computer Entertainment America."By joining efforts with the Bruce Willis Foundation, we hope to raise awareness of these important charities and encourage others to support organizations that impact the lives of children." "My daughters and I have been moved by the recent tragedies that have impacted our nation, and they have shown us that now is a time to react and support those in need," said Bruce Willis. He is the son of the famous South African jazz musician 'Hugh Masekela'.His younger half-brother is Survivor: Cook Islands contestant Nathan Gonzalez.He is of South African and Haitian descent and was raised in Staten Island, New York and Carlsbad, California (near San Diego), where he attended ...Sony Computer Entertainment America and the Bruce Willis Foundation Announce Play Station(R) BANDtogether Play Station Generation Gives Back to the World’s Youth With the Help of Bruce, Rumer, Scout and Tallulah Willis, Tony Hawk, Dave Navarro, Bam Margera, and More by Raising Money for Hollywood for Habitat for Humanity and Save the Children, and Awareness for ONE : The Campaign to Make Poverty History Sony Computer Entertainment America and the Bruce Willis Foundation Announce Play Station(R) BANDtogether FOSTER CITY, Calif., Dec.